Thursday, November 25, 2010
Our newest eyewear range has just arrived. Zero G is a fresh take on eyewear with an emphasis on classic styling but with a modern feel. Although they don’t actually defy the laws of gravity, Zero G frames are very very light indeed. They are alsotough, have no screws, have no solder points and most importantly they look fantastic. We spent a long time search for this special range and what is even more exciting …. we are bringing it to this part of the world for the first time.
Some people might be interested to find out that Zero G is American designed and handmade in Japan from 100% surgical Titanium but what most people will be interested in is that these frames look fantastic and are incredible comfortable to wear.
Friday, November 19, 2010
What has this got to do with an eyewear blog? Well folks, the USA is where there is an EYEWEAR REVOLUTION happening right now!! Hard times for Americans over the past few years has seen many people reject mass-culture like never before, providing an opportunity for independent, talented eyewear designers to shine.
We think its important to note the life that young independent American designers are breathing back into the industry... real grass roots innovation and talent. There is a determination to succeed, focus and an uncompromising commitment to quality. We already have SALT, one of the most exceptionally well-designed and crafted ranges from America and we’re delighted to announce our recent addition, ZERO G. Whereas SALT is primarily acetate based, ZERO G is the PREMIUM TITANIUM range we, at MHPE have been on the look out for.
WE have brought it to NZ for the first time and it’s in store NOW.
For years, we in New Zealand have been told by those that flog frames on behalf of the giants that great eyewear is European based. But at MHPE we know otherwise……And…….. lets face it which is more appealing…a continent that created Billy Holiday, Louis Armstrong, Aretha Franklin, NIRVANA and Pearl Jam or a continent responsible for A-ha, Nena (99 Luftballoons), Basshunter and CRAZY FROG?
Ok we know …..that’s not fair and we do still have some great independent European eyewear ranges but …..you get our point…..or if you don’t… consider it this way. Why settle for house red when you could have a bottle of Napa Valley’s finest?
More information about ZeroG and its amazing super light (zero gravity), screwless design in our next blog.